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The Side Effects of Growth: An Organizational Approach to Turning “Experience Debt” into Assets

Day 1

11:00 – 11:20

Forest Stage

Talk + AMA

Japanese

“Experience debt” is becoming an unavoidable management challenge.

Behind MVP development and rapid feature releases, UI inconsistencies, complex flows, and other forms of experience debt quietly accumulate—eroding user satisfaction and driving increased support costs and churn.

This session breaks down how experience debt emerges across different organizational stages and presents strategic, organization-wide solutions that go beyond individual designer effort:

How to prioritize and place debt on the product roadmap
Upstream strategies to prevent new debt (quality processes)
Downstream strategies to continually repay existing debt (team structures)

For product managers, designers, and business leaders—this talk offers concrete approaches for turning experience debt into a growth asset and driving planned, organization-wide improvement.


Hikaru Takase

Loglass Inc. | Head of Design

Hikaru began his career in client-based web production, then worked as a Designer and Product Manager at Retty before joining Loglass as the company’s first designer. He established the design organization from the ground up, contributing across designer hiring, product design, and brand design. Now serving as Head of Design, overseeing the entire design organization.